If you are here, right now, it’s because of a story.
All the decisions in your life, professional or personal, are due to the fact that, one day, you have been exposed to a story.
A story you embraced or rejected. A story that you wanted to change or that you wanted to forge from scratch.
Is it a family tradition? A social narrative? A national legend? A professional dream? Whether you accept them or reject them, it’s your positioning towards these stories that guided you where you are. Here and now.
Everything is nothing but stories.
As a Visual Storyteller, I have developed my expertise in telling and conveying stories through Art Direction, Illustration, Gaming, Typography or Narration.
Who are you? What do you want? What are you and what are you not?
Only the sincerity of the story that you want to convey through a visual, a logo, an illustration, a game, a text or a concept will determine if others are ready to believe in your story, as you believed, in your time, to those of others…
And I can help you with that.
By the brush, by the word, by the pixel.
I can create your World and shape it in your image, I can shape your images to coincide with your World. I will tell who you are.
I shall tell your story.
Last Publications
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Article Header Design: “Uranium for the U.S. Nuclear Renaissance: Meeting Unprecedented Requirements – Part 1”
The Context ⭕ This is the design I created for The Red Team Analysis Society article [🇬🇧 🇫🇷] titled: “Uranium for the U.S. Nuclear Renaissance: Meeting Unprecedented Requirements – Part 1” This design is the Seventh in the Uranium Series, following “Towards a U.S. Nuclear Renaissance?”. The U.S. has planned for a Nuclear Renaissance. It…
Tags : #Analysis, #Anticipate, #Art Direction, #Article, #Balance of Power, #Change, #Civilization, #Demon, #Design, #Energy, #Flag, #Foresight, #Future, #Geopolitical, #Geopolitics, #Geostrategic, #Global, #Header, #Influence, #International, #Myth, #Mythology, #Nation, #Photomontage, #Power, #RTAS⭕, #USA🇺🇸, #World, Darkness, Electricity, Hell, Logo, Logotype, Mountain, Nuclear, Ore, Painting, Rebirth, Renaissance, Renewal, Summit, Symbol, Uranium, Volcano -
Article Header Design: “Towards a U.S. Nuclear Renaissance?”
The Context ⭕ This is the design I created for The Red Team Analysis Society article [🇬🇧 🇫🇷] titled: “Towards a U.S. Nuclear Renaissance?” This design is the Sixthin the Uranium Series, following “Niger: a New Severe Threat for the Future of France’s Nuclear Energy?”. On 30 September 2024, the U.S. Department of Energy (DOE)…
Tags : #Analysis, #Anticipate, #Art Direction, #Article, #Change, #Civilization, #Design, #Energy, #Flag, #Foresight, #Future, #Geopolitical, #Geopolitics, #Geostrategic, #Global, #God, #Header, #Influence, #International, #Myth, #Mythology, #Nation, #Photomontage, #Power, #RTAS⭕, #Shell, #USA🇺🇸, #World, Electricity, Gold, Hour, Logo, Logotype, Nuclear, Ore, Painting, Rebirth, Renaissance, Renewal, Summit, Symbol, Uranium, Wind -
Article Header Design: “AI at War (2) – Preparing for the US-China War?”
The Context ⭕ This is the design I created for The Red Team Analysis Society article [🇬🇧 🇫🇷] titled: “AI at War (2) – Preparing for the US-China War?” On 28 August 2023, the U.S. declared the need for mass producing drones in order to outsize China’s Army, as well as to efficiently protect NATO…
Tags : #AI, #Aircraft, #Alliance, #Army, #Art Direction, #Article, #Change, #China🇨🇳, #Civilization, #Conflict, #Cyber, #Danger, #Design, #Flag, #Foresight, #Future, #Geopolitical, #Geopolitics, #Geostrategic, #Global, #Gray, #Header, #Hitech, #International, #Internet, #Nation, #NATO, #Past, #Photomontage, #Red, #RTAS⭕, #Star, #Technology, #USA🇺🇸, #War, #中华, Blue, Drone, White, Yellow
Art Direction
What is Art Direction?
The Graphic Act must be understood regardless of the cultural or social context in which it is expressed and in which it must deliver its message. […]
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Why you need it…
As an Art Director for over 20 years, I have worked on a wide variety of subjects, themes and mediums. I have dealt with hard and scientific subjects, as well as light and imaginary subjects […]
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One Sentence, One Image
Each culture has its exclusive language but images are inclusive and common to all. […]
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Illustration
One Story in a single picture
You don’t judge a book by its cover… who doesn’t know this adage?
Though, this adage is false.
You always judge a book by its cover. At least initially. […]
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What is your style?
I have over 20 years of experience in Illustration. I was led to develop almost all styles and a very large number of techniques.
I master as much the subjects of Heroic-Fantasy as those of Science-Fiction, “Real Life” or Illustrations for Children. […]
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Things to remember
Generally, I work initially with sketches or mockups that I propose to the client for he can have an idea of the concept towards which we are heading, a working basis. […]
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Narrative Design & Scenario
Coherence and anticipation
Narration and Writing are close to Illustration and Design because all these disciplines tell a Story… Depending on its field of application, Narration can deliver its message in an instant (Slogan) or be progressive to bring the reader to immerse himself voluntarily in a well-defined universe (Scenario). […]
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Why do you need storytelling?
Regarding Storytelling and Copywriting. Their practice allows a product, a brand, a franchise, a concept to sincerely incarnate and develop itself beyond the basic frame of reference. […]
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What is “Red Teaming”?
The concept of “Red Team” was developed by the US Army in 2003, to anticipate future surprise attacks following the attacks of 9/11.
To be on the “Red Team” is to think like the enemy.
It means adopting your adversary’s point of view, objectives, culture, way of thinking, ideology, beliefs, fears, etc. […]
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World Design & Comics
What is World Design?
World Design is a discipline stemming from Narrative Design which makes possible to create a coherent universe in all aspects and at all scales.
Narrative Design focuses on the plot, the narrative arcs and the development of the Scenario ; World Design focuses on the conceptual context in which the Scenario takes place. […]
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What is your World?
Your Universe can be either Realistic, Cartoon or Science-Fiction ; its transmission can range through Branding, Copywriting, Writing, Game or Cinema. But to be able to generate a strong Universe, in substance as well as in form, it is necessary to immerse oneself in the narrative, graphic and historical codes of this Universe. […]
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Comics as World Design!
As a scriptwriter-drawer of comics, I was led to apply World Design directly to this medium. And, conversely, Comics can be a great tool for applying World Design to a variety of other media such as Video Games, Branding, Strategic Foresight, Cinema, Novel, etc. […]
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Game Design & Gamification
What if you would need a good game?
All existing systems can be transformed and adapted into games.
Gamification is an extremely effective way to offer an interactive immersion in a given universe, to give another filter of vision of a process or to pose the stakes, the environment and the solutions of a problem. […]
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What is Game Design?
Game Design encompasses the 3 necessary axis for the creation of a Game, which are : The Game Mechanics (the container), the Gameplay (the content) and the Player Experience (the benefit of the player). […]
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What is Level Design?
Level Design is a fundamental discipline that is part of Game Design and contributes to Gameplay ; it is practiced in video games but can also extend to certain Boardgames. […]
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Typography
Text is information
The paintings of the Lascaux Caves transformed Image into Sign, the Egyptian hieroglyphs transformed Sign into Concept and the Gutenberg Bible transformed Concept into Word.
There is a form of sacredness in the Word. […]
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Typography is emotion
Emotion generated by a typeface can be subtle or impactful, but in any case, it must be consistent with itself : all the glyphs that make up a typeface must be affiliated… and yet, each glyph must also have its own personality. Exactly like a human family. […]
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Do you convey the right message?
I can help you discern your exact typography needs : most of the time, it is not necessary to create a complete typeface. The question is : do you know the right typographic tool to convey your message effectively and appropriately? […]
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Consulting
Who are you?
Most people believe that solutions that work for others work for them.
They focus on the success of the outcome of such or such strategy, branding or storytelling but not on its origin and its context. […]
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What do you need?
Once the framework has been set, we can together determine your real needs through a precise analysis of your problem, for example:
Are you asking the right questions?
Are you limiting your perception filter?
What is the origin of your desire for change?
Are you the victim of a cognitive bias?
Are you consistent with yourself? […]
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Imagination is Imagine Action
The Consulting that I practice allows me to stem from the core of several disciplines that I master. And all of them have one thing in common : Imagination.
And Imagination is to imagine action. That is, designing an abstract possibility within a given framework that will be transformed into concrete action. […]
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Blog & News
The Story continues…
This section contains all the archives of former publications, posts, news and articles, sorted with the most recent ones. You may also browse all the categories pertaining to all the themes that I have covered.
Access the archives
About me
Who I am
I am Art Director Senior, graduated from Penninghen, Paris.
Specialized in Illustration and Concept Art especially in Heroic-Fantasy and Science-Fiction, I am also an Author, Scenarist, Typographer, Game Designer, World Designer and Creative Consultant. […]
Read more on my short biography…
Or consult my extended biography…
What I am made of…
You may embrace a summary of all my interests and soft skills in a single view HERE…
How I sound like…
You may listen to the podcasts and interviews I have participated to HERE…
Contact me for your Project
Let’s start the Story together…
If you need any question or if you are willing that we set an appointment to discuss your project, you may access and fill my form through this section. There is also an OPTIONAL section that you are free to fill if you want to tell more about yourself or your organization.
Access the form
They trusted me :
Ernst & Young
International professional services Firm
Civipol
International Consulting Company
Armée de l’Air et de l’Espace
French Air and Space Force
Direction Générale de l’Armement
French Government Defense procurement and technology Agency
Agence Innovation de Défense
French Army Innovation, Research & Development Division
The Red Team Analysis Society
Strategic Foresight & Warning Company
Casus Belli
Role Playing Game Magazine
Jeu de Rôle Magazine
Role Playing Game Magazine
Editions Mnémos
Fiction and Fantasy Publisher
Multisim Edition
Role Playing Game Publisher